new american standards


New in the Shop:
Onyx & Dune Collection Leather Bags

Introducing our 100% natural leather bag collection, all made in the YIELD St. Augustine studio. The Onyx & Dune collections offer durable, go-to minimalist bags with detailed construction that is built to last. There's one for everyone!


Yield Studio

YIELD is an independent design and manufacturing studio producing contemporary housewares, jewelry and bags that are unified through their warm minimalism and ethical production. Established in San Francisco. Based in Saint Augustine.


In the Journal


Seasonal Favorites


Bridging Past and Present

We are about respecting the past, yielding to the present and looking forward to the future. We know the fashions of past decades will always find a way to eventually repeat. We look for the core element, the true essence of those times and with it we create something entirely new for today, or perhaps tomorrow.